Personal injury · Family law · Criminal defence
The client chooses the firm that answers first
Someone searching for a lawyer at 11pm is scared and in a hurry. We make sure they find your firm, get a calm answer at any hour, and book a consultation before they call the next name on the list.
What customers search for: car accident lawyer near me, divorce attorney free consultation, immigration lawyer Dallas, do I need a lawyer after a car accident, estate planning attorney cost.
Same customer. Same question. Different ending.
Now flip the switch
A case walked to the firm that answered.
- Nobody answered
- No record it ever happened
- Your competitor did
11:20 pm
I was in a car accident today. Do I need a lawyer?
Voicemail: "Our office hours are 9 to 5."
They searched again at midnight.
Another firm called them back first.
You run the cases. We run the systems around it.
What goes wrong today
What KIT does about it
Intake stops at 5 pm, emergencies do not
After-hours intake that books a consultation and never gives advice
Every firm site shows the same scales and gavel
Your own attorneys, answering real questions on video
Practice pages written for lawyers, not frightened people
Plain-language answers that Google and AI assistants can quote
Paid directory leads that other firms receive too
Enquiries from your own site, sent to your intake only
Advertising rules make marketing feel risky
You approve every page and video before it goes live, and nothing promises an outcome
No idea which page signed the case
Each enquiry tagged with its source, reviewed in a monthly growth audit
What we put in place, and where to try it
Practice-area pages that answer real questions
Plain-language pages for each practice area and city, written to be found on Google and quoted by AI assistants. You approve every word, and nothing promises an outcome.
Intake at any hour
An assistant trained on your firm’s own documents answers general questions, never gives legal advice, and books a consultation.
Talk to the assistant demoEvery enquiry on one board
Calls, forms and chats in one list with their source, so you know which pages and channels sign cases.
Play the demoSeen before they need you
Short-form video that explains rights and processes in plain words, published every week, so your name is familiar before the emergency.
See the Tangsang case study
We have not published a law firm case study yet. The demos are the live product you would use.
Three ways to start
- Website & softwareA managed website, the software behind it, and local SEO. First 30 days free.From $199/month
- Managed marketingKeep your current website. We run your content and social channels.From $2,498/month
- Growth partnershipOne team runs your website, software, local SEO and marketing together.From $4,498/month
Pay yearly and save 15% on software plans, 8% on retainers.
Questions
Will the assistant give legal advice?
No. It answers general questions from the documents you approve, says clearly that it is not legal advice, and offers a consultation.
What about bar advertising rules?
You approve every page and video before it goes live, and nothing we publish promises a result. Your state bar’s rules apply and we follow your lead on them.
Do you guarantee signed cases?
No. We report every month on the enquiries that came in and where from, so you can judge it on real numbers.